Facebook Is Worth $50 Billion

[Ryan Martis]

8 Charts That Show Why Facebook Is Worth $50 Billion

01 Facebook Reaches 70% of US Internet Users. That's Up From 48% In Aug. 2009


Image: Imran Khan, JP Morgan

Goldman Sachs made it official:
And coincidentally, J.P. Morgan analyst Imran Khan put out his annual report on the state of the Internet earlier today, which has some statistics to explain why.
You knew that Facebook was big, but exactly how big might surprise you. More after the break...

[Ryan Martis]

02 Users Spend 10% Of Their Time On Facebook


Image: Imran Khan, JP Morgan

Facebook surpassed Yahoo this year, but it's also way ahead of Google, where users mostly come to search and then leave

[Ryan Martis]

03 More Than Half Of Facebook Users Visit Weekly

[Ryan Martis]

04 Facebook Is Driving Way More Traffic Than It Used To


Image: Imran Khan, JP Morgan

Its influence is particularly growing in e-commerce: traffic from Facebook to Amazon is up more than 3x from a year ago.

[Ryan Martis]

05 Facebook Connect Is Used By More Than 250 Million Users Per Month


Image: Facebook

This expands Facebook's reach way beyond its own site.

[Ryan Martis]

06 Heavy Facebook Users Are Addicted To Games


Image: Imran Khan, JP Morgan

This chart of game usage shows how Facebook isn't just a site, but a platform--like Windows for operating systems and Google for Internet search advertising. This is also great news for social gaming companies like Zynga, Playfish, Crowdstar, and Playdom.

[Ryan Martis]

07 Facebook Is Even The Number-Four SEARCH Site Worldwide


Image: Imran Khan, JP Morgan

[Ryan Martis]

08 Internet Ad Spending Is Still Catching Up With Time Spent Online


Image: Imran Khan, JP Morgan

This is good news for all online properties who rely on advertising, but particularly Facebook, where users spend more time than at any other site.

[Ryan Martis]

09 Now, Check Out Facebook's Move Into Email


Image: Robert Scoble via Flickr